what are some good/cool snowboard clothing companies?

Im looking for a Snowboarding jacket for a Xmas gift for a young guy (20s) – any brand in particular that is good, in style right now?
Tags: Clothing, companies, good/cool, Snowboard, some
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There are many different ways you could go with this, because there are so many different styles that are “in’ at the moment. Here are a few notable ones.
Burton, the most well known brand in the sport. Unfortunately, everyone on the hill has their swag, so in my opinion, stay away from that. (Unless you don’t care, of course)
Analog is a sub brand of Burton, they create more progressive styles and kind of set the bar for the following year’s Burton fashions. I’ve owned a few and I can say that they are extremely well made, warm and of course, stylish.
Holden outerwear was created by Mikey Leblanc and is not quite as flashy as some of the other brands out there. What is particularly special about this brand is that they create styles that are made of high quality, and unique materials (such as organics) and have cuts that are not typical of today’s market. Ie. Their pants and jackets are slimmer fitting, where as most other brands have baggier, looser styles to allow more fluid movements while shredding.
If I have any influence over your purchase, def. look at this brand! I’ve owned a bunch of their stuff and it is rad!
Other notable brands:
Special Blend – Cool patterns and designs
Grenade – Specialize in gloves, but make dope outerwear as well (see Danny Kass)
686 – Make some different stuff, but pretty much fallow the other large brands
DC
Billabong + Quiksilver – Two separate, and equally shitty brands, in my opinion. Quality is an issue for these two, so I’ve been told.
Nomis – Started not long ago, famous for their plaid patterns and interesting colour-ways. Def. cool stuff.
Airblaster – Bright, attention grabbing
Volcom – Always has interesting stuff, not my style, but certainly worth a look
I could go on all day, but these are good places to start looking. Go check out some of their websites, and you can find out prices, distribution, etc. Find what you like, and create your own style. And most importantly remember, shred shouldn’t have to be a fashion show, just get out there and get stoked from learning new tricks and shredding with your friends. That’s what the lifestyle is all about, bro!
I ride with either Volcom or Vans outerwear
http://www.volcom.com/ecom/category.asp?LineID=38
http://vanssnow.com/product/outerwear/mens/splash.html
It seems like everyone is riding Burton or DC, so be different.